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  • #5 - Two Subscription Box Brands & Loafers πŸ‘€

#5 - Two Subscription Box Brands & Loafers πŸ‘€

Your Weekly Dose Of Startups To Acquire

πŸ‘‹ Hey acquirer!

This is acquire weekly, the newsletter that’s all about buying businesses! Because sometimes, buying a business is easier than starting one from scratch.

Every week we write this email where we share hand-selected list of businesses on sale from your favourite M&A marketplaces so you can save time and hassle.

Welcoming 6 new people to the weekly newsletter!

Let’s explore!

πŸš€ Startup Spotlight

Acquire profitable startups and side-projects on sale

πŸ’° Asking Price: $140,000

Subscription boxes for curated men's grooming and wellness products

Type: eCom

βœ… Key Highlights

  • $141,000 in TTM revenue

  • $85,000 in TTM profit

  • $11,000 in revenue last month

  • $5,000 in profit last month

🚩 Cons

  • High competition: While the subscription box market for men's grooming and wellness products is growing rapidly, it is also highly competitive with well-established players like GQ Best Stuff Box, Bespoke Post, and Fabfitfun already in the market. This means that your business may face challenges in standing out from the competition and acquiring and retaining customers in a saturated market.

πŸš€ Growth Opportunities

  • Marketing Spend: Spent less that 5% of our overall revenue on Paid Digital Media over the last year. Key platforms are TikTok, Facebook/Instagram. Huge opportunity in increasing this spend levels to scale user acquisition.

  • Referral Program: Currently have retention that is above average for a subscription box company. Meaning their base set of consumers is very loyal. Implementing a referral program to incentivise existing members to refer new customers is a great opportunity.

  • Add a Single- Product Marketplace: Sell single product items of leftover inventory through a members only shopping portal (FabFitFun does this well)

β€”

πŸ’° Asking Price: $298,000

Top-ranked, profitable subscription box business in the crafting niche

Type: eCom

βœ… Key Highlights

  • $437,600 in TTM revenue

  • $118,100 in TTM profit

  • $34,000 in revenue last month

  • $9,700 in profit last month

🚩 Cons

  • Reliance on specific target demographic: The business's customer base primarily consists of women aged 25-45 who enjoy crafts. This narrow target demographic may limit the potential for diversification and expansion into other markets, which could pose risks if the market preferences or demographics change.

πŸš€ Growth Opportunities

  • Facebook Community: Currently has a very engaged fb community which can be leveraged as potential affiliates or point of contact for product development with subscription boxes.

  • Marketing Spend: Current acquisition cost is very low ($18). Can look to invest more ad dollars behind this initiative since the LTV of a current customer is very healthy for the brand.

β€”

πŸ’° Asking Price: $160,000

Needlepoint penny loafers and accessories for comfort and tasteful style

Type: eCom

βœ… Key Highlights

  • $211,067 in TTM revenue

  • $89,325 in TTM profit

  • $27,507 in revenue last month

  • $18,214 in profit last month

🚩 Cons

  • Funding dependency: The business raised $100,000 in funding, indicating a reliance on external investment. This may come with potential equity dilution, repayment obligations, and financial management pressures.

  • Inventory issues: Lack of inventory has hindered growth opportunities, fix this and it’ll be a rocket ship πŸš€

πŸš€ Growth Opportunities

  • University Students: Cold outreach to universities or directly get students to become affiliates/influencers. The brand is currently the only ones to offer men’s & women’s penny loafer with the ability to show off your University logo, Country Club logo, Corporate logo, and so much more.

  • Wholesale: Bring in a sales team to enhance wholesales sales efforts. Current wholesale volume is through 4 repeat country clubs who place PO’s bi-annually.

  • Marketing Spend: Increase spend levels on Facebook ads to continue to scale the brand. Test new things like influencer partnerships and landing pages to help sustain acquisition cost.

 

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