#13 - Startups for sale: #1 Organic Rodent Repellent, Comfort Plants, and, a Fintech newsletter

#1. MiceAwayOrganic (💸 $3K in MRR)

💰 Asking Price: $200,000

The World’s No.1 Organic Rodent Repellent

Type: eCom

✅ Key Highlights

• $50,000 in TTM revenue

• $36,000 in TTM profit

• $3,000 in revenue last month

• $2,500 in profit last month

🚀 Growth Opportunities

• Paid Ads: Increase initiatives around paid ads. Start pushing new creatives and landing pages around the brand. DR landing pages would work well for a brand like this with a combination of VSLs.

• Price Test: Test a different pricing structure. Current pricing seems quite low and can be tested by increasing it to $15.99 and seeing how conversion rate gets effected.

🚩 Cons

• Seasonal Demand: The demand for rodent repellents may be influenced by seasonal factors. While pests can be a year-round concern, certain seasons, such as colder months or periods of higher rodent activity, may experience increased demand for repellent products. Managing inventory, marketing campaigns, and overall sales during off-peak seasons could present a challenge and impact the brand's revenue and profitability.

URL: MiceAwayOrganic

👉 Acquire now on microacquire

#2. Comfort Plants(💸 $7k MRR)

💰 Asking Price: $120,000

Store & community for helping users buy house plants and properly care for them

Type: eCom

✅ Key Highlights

• $75,000 in TTM revenue

• $50,000 in TTM profit

• $7,000 in revenue last month

• $4,500 in profit last month

🚀 Growth Opportunities

• SEO: Scale SEO efforts and build a pipeline of content to launch every week or fortnight. The brand currently receives a lot of organic traffic from the current blogs and can scale through this initiative.

• Interior Designers: Partnering with interior designers can offer a unique growth opportunity. By collaborating with designers who specialize in incorporating plants into interior spaces, the business can tap into a new customer base and gain exposure to a highly engaged audience. Can involve cross-promotion, joint marketing campaigns, or even creating curated plant collections specifically tailored to different design aesthetics.

🚩 Cons

• Logistics and Shipping Challenges: Shipping live plants can be complex and challenging. Ensuring that plants are properly packaged, protected, and delivered in a healthy condition requires careful attention to detail.

URL: Comfort plants

👉 Acquire on microacquire

#3. Fintech Coffee (💸 $1.1k in MRR)

💰 Asking Price: $18,000

Daily newsletter covering the fintech industry. News, jobs, and market updates to go along with your coffee.

Type: newsletter

✅ Key Highlights

• $1,100 in MRR

• List size of 5,100

• 34% Open Rate

🚀 Growth Opportunities

• Twitter: To attract the right audience and increase organic traffic, it is crucial to develop a strong presence on platforms like Twitter. Sharing daily content and threads will help grow newsletter with more engaged and high value subscribers.

• Twitter Ads: Something that’s working great in the newsletter space is twitter ads. Double down on paid ads on this platform and create simple static ads that provide the core reason someone would want to read your newsletter.

URL: Fintech Coffee

👉 Acquire on Duuce