$27M Roofing Giant Up For Grabs — Is This Your Big Play?

Deal Analysis: Full-Service Commercial Roofing & Restoration Powerhouse (Off-Market)

📍 Location: Carlstadt, NJ (serving the NYC Metro & Manhattan)
🏷️ Asking Price: $15M total ($10.5M for the business, $4.5M for the property)
📈 Annual Revenue: $27.6M
💰 SDE (Seller Discretionary Earnings): $1.56M
🏗️ Facility: 30,000 sq ft lot | 15,000 sq ft warehouse
👥 Employees: 90–100 FTE (170+ peak season)

Market Snapshot: NYC Construction, Roofing & Restoration

NYC’s commercial infrastructure is undergoing a major transformation. Aging properties, post-COVID resiliency planning, and climate-triggered restoration work are fueling growth.

• $31B+ projected NYC commercial renovation spend by 2026

• Institutional contracts increasingly require OSHA-certified, union-trained crews

• Restoration (water, fire, mold) is typically insurance-backed and margin-rich

• Historical landmarks require trusted, licensed operators—barriers to entry are high

This company sits at the crossroads of three lucrative verticals: roofing, landmark restoration, and disaster recovery.

Key Strengths

• 17+ Years of Reputation: Trusted by clients like Lord & Taylor and major Manhattan developers

• Zero Advertising Needed: 80%+ of revenue is driven by repeat/referral business

• Certified Labor: OSHA, union-aligned, and certified to install elite systems (e.g., GAF, Soprema, Carlisle)

• Diverse Revenue Streams: Roofing, ornamental metalwork, waterproofing, smoke/fire restoration

• Hands-Off Owner: Seller is passive, making this ideal for an operator ready to scale

• Property Value: The included real estate could be flipped or leased for added ROI

Financing Options

Option 1 – SBA + Equity Partner

• SBA 7(a) for up to $5.5M

• Buyer needs ~$1.5M–$2M equity

• Potential seller carry (negotiable)

Option 2 – Institutional/Revenue-Based Lenders

• Platforms like Capchase may lend against receivables and contracts

Option 3 – Sale-Leaseback

• Acquire business + real estate, then sell property and lease it back to free up capital

What Buyers Should Know Before Making a Move

This isn’t a Shopify store. This is real ops, real labor, and real management. Before writing an LOI, here’s what you should assess:

Experience Required:
• Have you run or partnered with a construction, restoration, or roofing business before?
• Do you understand union compliance, subcontractor management, and permitting?

Operational Continuity:
• What key team members will stay post-sale?
• Can you retain second-tier management and foremen?

Licensing & Legal:
• Are current certifications transferrable?
• Does the seller have all municipal paperwork cleanly filed?

Customer Concentration:
• Are there any clients making up 20%+ of revenue?
• Are there multi-year maintenance contracts in place?

Growth Levers

Even with $27M in topline revenue, this business hasn’t tapped its potential:

• No Sales Team or Marketing – All new clients are inbound. A B2B sales team and SEO would unlock growth.
• Franchise/License Model – Turn this into a multi-location platform by templating ops and branding.
• Add-on Services – Indoor air quality, maintenance contracts, and insurance partnerships would deepen revenue per client.
• Government Contracts – Certified labor makes this eligible for state/federal projects.

⚠️ Diligence Watchouts

• Payroll Volatility: 170+ employees in peak season = complex HR and insurance overhead
• Relationship Transfer Risk: Some clients are relationship-driven — confirm seller transition plan
• No Commercial GC License: The company operates through partnerships with engineers/architects
• Add-backs Need Scrutiny: SDE includes ~$1.4M in adjustments — verify all documentation

Final Verdict

This is a legacy NYC trade business with the infrastructure, certifications, and client list of a company 5x its price. It's a rare chance to step into institutional restoration at scale, especially with a team already in place and no need for ground-up buildout.

With real estate included, diversified revenue, and massive operational upside, this deal deserves your full attention.

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